THE NEW ESSENTIAL: The entire COVID-19 essentiality-picking process put extraordinarily little emphasis on the also-ran: the nonessential. As tens of millions know, the nonessential boot to the ass hit home the hardest. What’s more – and changing the anatomy a bit – there wasn’t much public input when a thumbs up was being given to selected businesses, as an emperorish thumbs down befell most NJ commerce. Tons of sundry shops and businesses were ignobly closed, allowing big name chain stores to exclusively and opportunistically supply all those products many locked-down shops regularly sell.

While I’m echoing the woes and wails of many business owners I know, sites like the Bloomberg Channel graph out the way the rich…