There are several slogans that LBI has used over the years.

For the longest time, we were associated with the term “Six Miles at Sea.” It was a term that was used on LBI going back to Beach Haven’s Victorian times. The great historian John Bailey Lloyd used it in the title of one of his books on LBI history and as the title of his 1998 historical film. Then it was used on the well-known billboard in front of Southern Regional.