This weekend Jetty, the local apparel company that has become a major player in the surf and outdoor market around the country while helping to transform the LBI surfing scene, will celebrate the grand opening of its new location at 176 East Bay Ave. in Manahawkin.

When Jetty first went from an idea to an actual T-shirt company in 2003, its “headquarters” was the founders’ collective homes plus a garage used for screen printing in Cedar Run.