Travelers from Pennsylvania, New York and elsewhere in New Jersey each bring to LBI unique lingo. The greatest – and most contentious – linguistic battle on the Island may be the infamous hero-hoagie-sub debate. But the owners of Mario’s Italian Market in Surf City are definitive.

“We do want everyone to know that we have the best hero on LBI. And it’s not a hoagie, it’s a hero,” according to Virginia Zanone, new co-owner of Mario’s.