Anyone who lives and dies by the tides is well-acquainted with Jetty — the coastal brand with a conscience. The brand with the philosophy “Draw your own line” was born out of a garage in Ocean Acres in Stafford Township, but is now recognized around the world by surfers and other waterfolk.

In the last 20 years, the lifestyle brand has expanded to represent eco-forward apparel and its signature fabric technology Oystex, which combines pulverized oyster shells and recycled plastic.