Worldwide surfer and popular content creator-vlogger Ben “Gravy” Graeff, considered one of the unique voices in the industry, has joined Manahawkin-based outdoor/active lifestyle apparel company Jetty as a brand ambassador.

INK WELL: Gravy is known to drop the ‘pro surfer’ facade to promote fun and excitement worldwide. Now he brings the stoke home to Jersey. (Photo Courtesy of Jetty)

Graeff graced LBI with his celebrity presence last summer when he was a special guest at closing ceremonies for Sea Change Recovery’s 100 Waves Challenge. In summer 2023 he visited for a meet-and-greet at Wave Hog in Ship Bottom.