Color pops from the front yard of the sport’s latest kayaks displayed at Great Bay Outfitters, new to Radio Road in Little Egg Harbor. The back picture window opens to a view of baitfish leaping in the creek.

But nothing’s quite like the scene from the bow of a kayak out on the great water of the bay, ocean or creek.

Enthusiasts are immersed, and shop owner Paul Ziajski is making new enthusiasts every day. He and his wife, Andrea, have outfitted the inside of the shop at 955 Radio Rd. with everything needed and then more.

Great Bay Outfitters opened April 15 with premier outdoor gear and fishing tackle, accessories and apparel.